Customer Advocacy: How Trust Is Everything

Customer Advocacy: How Trust Is Everything

The last time you needed a recommendation for a movie, or a restaurant, or a nice cup of coffee, where did you seek this out? Was it a friend, a colleague, or the internet? It’s human nature to consult recommendations or reviews from actual people or internet users because they help validate your choice. This brings us to the topic… customer advocacy. But what is it, why is it important, and what role does trust play in this? Read more to find out.

All the Roles to Pursue and Grow in Customer Success: Part 2

All the Roles to Pursue and Grow in Customer Success: Part 2

As an individual starting their career in Customer Success, it’s very important to ask yourself why is customer success important and where might this career lead you? And as a young entrepreneur who is starting their business, it is also important to question what is it that most high-growth businesses get wrong in Customer Success? So what’s the answer?

All the Roles You could Take Up in Customer Success: Part 1

All the Roles You could Take Up in Customer Success: Part 1

As an individual starting their career in Customer Success, it’s very important to ask yourself why is customer success important and where might this career lead you? And as a young entrepreneur who is starting their business, it is also important to question what is it that most high-growth businesses get wrong in Customer Success? SO what’s the answer?

Customer Onboarding: Taking The Right First Step

Customer Onboarding: Taking The Right First Step

A successful onboarding experience is a critical step to beginning a strong and prosperous customer success process. It is the proverbial first step that your customer takes towards building a relationship with your brand But this isn’t just about teaching new users how to use a platform. It is about ensuring whether they are using it for what it was intended in the first place. Your onboarding is only successful if it meets or exceeds your user’s expectations and helps them achieve their goals.